Meet our twenty four council members, drawn from and elected by our member companies.


I want to help find a way for us all to thrive in the modern, open environment of cross-platform, cross-media filmmaking.

Andrew Levene – Stink Films



I’m very pleased to have been elected to the council again and look forward to continuing to work with Steve, Lewis, and John. In the many years that I have been involved with the APA, I think now it is more important then ever for the member companies to have a strong and united voice.

Caspar Delaney – RSA



I’m looking forward to bringing the perspective and insight of one of the new generation production companies to the APA Council this year.

James Sorton – Pulse Films



My aim will be to keep the APA Council up to date with the issues encountered by companies in our sector, hopefully for the benefit of the entire membership.

James Tomkinson – Nexus Studios



Given the changing landscape, now more than ever, focus should be placed on generating new and interesting opportunities for APA members. My hope is that we can work together to seek out those opportunities and continue to forge and build such relationships.

Jani Guest – Independent Films

Jenny Becket - Partizan | APA Council

My aim is to ensure that in a changing world we continue to develop, face every challenge, and adapt to ensure all members of the APA rightfully keep their hard earned place as the very best in our business.

Jenny Beckett – Partizan

Jo Coombes – LS Productions | APA Council

I’m really excited to have been elected to the APA council at such an interesting time for advertising production. Being based in Scotland, I’ll add a nationwide flavour to the group, as well as keeping sustainable production methods on the agenda.

Jo Coombes – LS Productions

Johnnie Frankel – Rattling Stick | APA Council

I hope to bring a rational and well-considered opinion to the table as well as injecting plenty of sarcastic one liners.

Johnnie Frankel – Rattling Stick

Julian Marshall – Tenthree | APA Council

I hope to bring my experience to the table, helping give the edit company members a voice and do what we can alongside production companies to help our industry in this challenging economic climate.

Julian Marshall – Tenthree



We have a lot to be proud of. We are a group that competes against each other, yet pulls together with a strength unequalled globally. The current eclectic and diverse Council further illustrates this unity, the integrity of which will serve us well in the challenges ahead.

John Hackney – APA



Given the industry faces so many challenges in an uncertain world, the aim of the APA Council must be to strive to future-proof the business for all APA members whilst protecting the craft that we collectively represent – and at the same time – focus on equality, diversity and accessibility for this and future generations of talent. I feel very honoured to have been asked to join.

Kate Taylor – Rogue



It is invigorating when elections produce a refreshed council and new members join established ones at a table where their own interests are put aside in favour of the concerns of the industry they were chosen to represent.

Lewis More O’Ferrall – APA



I’m looking forward to another year of smoothing the bumpy road of production and giving a voice to all members of our industry both big and small.

Richard Packer – Outsider

Rupert Reynolds-MacLean – Biscuit | APA Council

I’m excited to bring a fresh perspective to the council and new ideas on how we can make the industry more diverse and sustainable, both in the people within it and the nature of production. It’s important for us to make sure we are dynamic and forward thinking across all aspects of the industry and the people we are supporting.

Rupert Reynolds-MacLean – Biscuit

Seth Wilson – Somesuch | APA Council

The chance to work with the APA Council to collectively improve the future of UK production is very exciting. Together I hope that we can encourage a proactive and forward-thinking approach and nurture business, creativity and sustainability within the industry. The challenges are great, but the opportunities are greater.

Seth Wilson – Somesuch



I look forward to contributing to the APA Council as we help shape the industry through the opportunities and challenges facing us all.

Simon Cooper – Academy Films



I hope to bring about positive change in this uncertain climate that will help sustain our great industry going forward.

Sorcha Shepherd – Caviar



I hope that I’m able to bring a degree of experience over time across a variety of platforms to any discussions. Together we can increase awareness and engagement making our industry an inclusive and sustainable industry for generations to come.

Spencer Dodd – Merman



The Council’s aim is the APA’s aim- to create the best possible business environment for our members. Council meetings are an opportunity to think and discuss in detail the opportunities and challenges that APA members face and help us toward that goal.

Steve Davies – APA



I’ve been on the council for 15 years, and am always enthused by how close knit a community we are. We compete in a market that is incredibly hard fought, and yet happily sit together on the council and talk freely about ways we can all do better. It’s one of the best things about this business.

Tim Katz – Knucklehead



I’m honoured to be one of the editorial pioneers within the APA council, and excited to bring my 28 years of experience to the group as a whole to help secure a future for our young creative talent.

Tor Adams – The Quarry